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Yang Fan. A case study of the optimization of JD s global logistics network based on supply chain management theory. Master's Degree(International Business Management). Siam University. Library and Information Resource Center. : มหาวิทยาลัยสยาม, 2568.
A case study of the optimization of JD s global logistics network based on supply chain management theory
Name: Yang Fan
keyword:
Independent Study
ThaSH:
Warehouses
-- Management
Classification :.DDC: 658.785
ThaSH:
Business logistics
ThaSH:
Transportation
ThaSH:
Warehouses
Abstract:
In the rapidly evolving landscape of global e-commerce, optimizing logistics operations is crucial for maintaining competitive advantage. This study focused on JD.com and investigated how logistics technology application, warehousing management, and transportation network contribute to logistics efficiency. The specific objectives of the study were: 1) To examine the relationship between logistics technology application and logistics efficiency of JD.com. 2) To examine the impact of warehousing management on logistics efficiency JD.coms operations. 3) To examine how transportation network influences logistics efficiency of JD.coms
global logistics system.
This study adopted the quantitative research design, and data were collected through a structured survey distributed to 500 participants involved in JD.coms logistics operations, with 390 valid responses analyzed. The study tested three hypotheses using correlation and multiple regression analyses to examine the impact of each independent variable on logistics efficiency.
The findings indicate that logistics technology application has a significant positive relationship with logistics efficiency, suggesting that continued investment in advanced technologies such as AI, ML, and IoT enhances operational performance.
Effective warehousing management also positively impacts logistics efficiency, highlighting the importance of strategic warehouse placement, automation, and sustainable practices. Additionally, the optimized transportation network significantly contributes to logistics efficiency, emphasizing the need for efficient last-mile delivery solutions and sustainable transportation methods. Based on these findings, the study recommends that JD.com should further integrate advanced technologies, optimize warehousing strategies, and enhance transportation networks to sustain and improve logistics efficiency. In conclusion, this research provides actionable insights for JD.com to optimize its logistics network, ensuring sustained operational excellence and competitive advantage in the global e-commerce market.
Keywords: supply chain management, logistics technology, warehousing management, transportation network, logistics efficiency
Siam University. Library and Information Resource Center
Address:
BANGKOK
Email:
library@siam.edu
Name: Zhang Li
Role:
Advisor
Created:
2568
Modified:
2568-10-01
Issued:
2025-10-01
วิทยานิพนธ์/Thesis
application/pdf
eng
Level: Master's Degree
Descipline: International Business Management
Grantor: มหาวิทยาลัยสยาม
©copyrights SIAM UNIVERSITY
RightsAccess:
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0.035514 วินาที
Yang Fan
| Title | Contributor | Type |
|---|---|---|
| The Influencing factors of competitive mobile game products affecting Henan game players' reuse intention
มหาวิทยาลัยนอร์ทกรุงเทพ Yang Fan | Rapassa Roung-onnam | วิทยานิพนธ์/Thesis |
| A case study of the optimization of JD s global logistics network based on supply chain management theory
มหาวิทยาลัยสยาม Yang Fan | Zhang Li | วิทยานิพนธ์/Thesis |
Zhang Li